
Frequently Asked Questions
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Immediately—at least the core conversion funnel. If you wait, you lose baseline data and can’t compare improvements.
Activation: users reaching first value (core action completion).
Combine cancellation reasons in-app, short exit surveys, customer calls for key accounts, and support ticket patterns.
No. Start with simple event tracking and dashboards. Upgrade only when needed.
Weekly. Monthly is too slow for startups.